Tracey Simpson

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Shopping Carts: 5 Usability Problems

01st July 2007
The process leading up to a transaction online is possibly the most critical to a shopping cart's success. If the buying process causes frustration, confusion or insecurity, the user is likely to abandon the shopping cart, never to return again. The u... Read >

Internet Shopping Carts and SEO - A Small Business Guide

20th April 2007
Internet shopping carts can be user-friendly, enticing to the eye and abide by every standard for web accessibility and usability going. However, if its target audience is not seeing it, it may as well not exist. This article recommends guidelines you m... Read >

Choosing the Right Shopping Cart Software and Web Content Management Software - Part 1

24th January 2007
Shopping cart software is ecommerce software which enables merchants to run a business online. The shopping cart software is made up of an ordering system, by which users can choose products from a list, place the product in their virtual 'basket' and the... Read >